StopPayingforJunkLeads
Your Meta ads are learning from the wrong people. In this 90-minute live masterclass, I'll show you how to set up the Conversions API feedback loop so Meta learns who actually buys, and finds you more people like them.
- Works with Meta lead forms, website leads and click-to-WhatsApp ads
- Set up with Google Sheets, Zoho or any CRM, no developer needed
Cost per qualified lead
₹412
Leads
1,284
Qualified
416
Converted
97
Sound familiar?
Your cost per lead looks great, but your sales team says "sir, half the numbers don't pick up."
Leads fill the form and then say "I didn't fill any form."
You increase the budget, and lead quality gets worse, not better.
Your client keeps asking why they're paying for leads that never buy.
You've heard about Conversions API, opened Meta's documentation, and closed the tab.
If you're nodding, the problem probably isn't your targeting or your creatives.
Meta is doing exactly what you told it to do
Right now, you're telling Meta one thing: "Someone filled the form. Success!"
So Meta goes and finds more people who fill forms. Cheap, fast, and often useless.
Meta never finds out which of those leads picked up the phone, which were qualified, and which actually paid you. It can't find better leads, because nobody told it what a good lead looks like.
The fix is to close the loop: send lead quality back from your Sheet, CRM or WhatsApp into Meta, so the algorithm learns from buyers instead of form-fillers.
Most marketers never set this up. Not because it's impossible, but because nobody has explained it simply.
- Ad
- Lead
- Your Sheet/CRM
- Lead Quality
- Back to Meta
- Better Leads
In 90 minutes, you'll learn:
Why Meta sends you junk leads
and the one signal your account is missing.
Are you eligible?
The lead volume and conditions Meta requires, and what to do if you're not there yet.
How to define lead quality
Setting up stages (contacted, qualified, converted) that your sales team will actually update.
Live setup: lead forms → Google Sheets / CRM → Meta
The complete loop, step by step, on a real account.
WhatsApp and website leads
How the same loop works for click-to-WhatsApp ads and website forms.
Switching Meta to optimize for quality
How to launch the campaign, and what to expect in the first few weeks.
This masterclass is for you if…
- You're a performance marketer, freelancer or agency running Meta lead-gen ads
- You're a business owner spending on Meta and frustrated with lead quality
- You use lead forms, website forms or click-to-WhatsApp ads
- You want a practical setup, not another theory session
It's not for you if…
- You've never run a Meta ad before (start with the basics first)
- You sell mainly through e-commerce purchases, not leads
- You're looking for a "hack" that fixes everything overnight
Who's teaching this?
Hi, I'm Ibrahim Kagzi, founder of Affiniq.
I manage lakhs of rupees in Meta ad spend every month for [coaching, health and service businesses]. Like you, I got tired of reporting cheap leads that never turned into customers.
So I set up the complete feedback loop on my own ad account and documented every step, every error and every fix along the way. This masterclass is that process, explained the way I wish someone had explained it to me.
₹50L+
monthly ad spend managed
40+
accounts
6+
years
Everything included for ₹499
- 90-minute live masterclass with screen-share setup
- Live Q&A: bring your own account questions
- BonusLead stage template for Google Sheets
- BonusEligibility and setup checklist
- BonusSales team SOP for updating lead quality
₹499 is less than a few junk leads
If your leads cost ₹150–300 each and half of them are junk, you're wasting that much money every few leads, every day.
This masterclass costs less than a handful of junk leads, and it shows you how to stop paying for them.
Junk Lead Cost Calculator
Questions, answered
Yes. I'll show the setup with Google Sheets, which works for most small teams. Zoho and other CRMs follow the same logic.
No. The main setup uses no-code tools. Where a technical step exists, I'll explain it in plain language.
Meta's lead-quality optimization needs a minimum lead volume, and I'll explain exactly how much. If you're below it, I'll show you what to do in the meantime, so you're ready when you scale.
[Recording answer]
[English / Hindi / Hinglish]
[Answer based on recording decision]
[Refund policy]
Your next lead can come from a buyer, or from someone who "didn't fill any form"
Join the live masterclass on [Saturday, 24 October] at [11 AM – 12:30 PM IST] IST and set up the loop that teaches Meta what a real customer looks like.